California Dreaming? Travel Posters Can Take You There

Every autumn we continue our tradition of offering the finest travel posters available. On October 27, the selection reflects the excitement and globalization of the early- to mid-twentieth century, with posters featuring popular new types of transportation to nearly every continent and state. The sale features a run of posters showing early twentieth-century California travel scenes.

 

California Travel Posters - Lot 193: Adolph Triedler, California / Wells Fargo Since 1852, 1917. Estimate $3,000 to $4,000.

Lot 193: Adolph Triedler, California / Wells Fargo Since 1852, 1917. Estimate $3,000 to $4,000.

 

The sale features a run of posters showing early twentieth-century California scenes. Using quaint coastal and mountainous scenes, and myriad modes of transportation, the posters were intended to lure travelers to the Golden State. California / Wells Fargo Since 1852 by Adolph Triedler, 1917, emphasizes the Missionary origins of San Francisco, while 1922’s Celebrate Days of ’49 / The Romance of California reminds potential travelers of the state’s pioneer and gold rush history.

 

California Travel Posters - Lot 188: Celebrate the Days of '49 / The Romance of California, 1922. Estimate $2,000 to $3,000.

Lot 188: Celebrate the Days of ’49 / The Romance of California, 1922. Estimate $2,000 to $3,000.

 

California Travel Posters - Lot 197: Hanson Puthuff, The Cheif to California / Cajon Pass, circa 1936. Estimate $2,000 to $3,000.

Lot 197: Hanson Puthuff, The Chief to California / Cajon Pass, circa 1936. Estimate $2,000 to $3,000.

 

The Chief to California / Cajon Pass shows “The Chief” speeding through the pass between the San Bernadino and San Gabriel mountains on one of its daily trips in 1936. If a train was too slow for you, United Air Lines / Southern California could get you there faster, circa 1952.

 

California Travel Posters - Lot 208: Joseph Binder, United Air Lines / Southern California, circa 1952. Estimate $1,200 to $1,800.

Lot 208: Joseph Binder, United Air Lines / Southern California, circa 1952. Estimate $1,200 to $1,800.

 

Sidney Armer, a California artist best remembered for the Sun-Maid Raisins logo, is represented here by a rare patriotic poster. In 1907, President Theodore Roosevelt sent the US Navy on a tour around the world, beginning in Hampton Roads, Virginia. Armer’s 1908 poster, California’s Welcome to the Fleet, depicts the excitement of their anticipated arrival in San Francisco.

 

California Travel Posters - Lot 185: Sidney Armer, California's Welcome to the Fleet / San Francisco, 1908. Estimate $8,000 to $12,000.

Lot 185: Sidney Armer, California’s Welcome to the Fleet / San Francisco, 1908. Estimate $8,000 to $12,000.

 

California’s reputation as a surfer’s paradise emerges during the 1950s with bikinied bon vivants larking as a plane filled with newcomers passes in the background.

 

California Travel Posters - Lot 206: Southern California / Western Air Lines, designer unknown, circa 1954. Estimate $1,200 to $1,800.

Lot 206: Southern California / Western Air Lines, designer unknown, circa 1954. Estimate $1,200 to $1,800.

 

California Travel Posters - Lot 207: Palm Springs / Western Air Lines, designer unknown, circa 1954. Estimate $2,000 to $3,000.

Lot 207: Palm Springs / Western Air Lines, designer unknown, circa 1954. Estimate $2,000 to $3,000.

 

I wish they all could be California posters.