111

Edward McKnight Kauffer

1890-1954

American Airlines / To New York. Circa 1948.

Offset Lithograph poster
39 1/2 x 20 in. (100.3 x 50.8 cm.)

  • Provenance: "Kauffer was struck by the contradiction between the pace of life in New York City and the static prettiness of posters promoting it as a destination. In 1921, he wrote that the business of advertising was to reflect the actual urban experience; an encounter with a poster on the street should feel as real as seeing a fire-engine at speed. He attempted to embrace this concept in his graphic designs, an approach that set his work apart from that of his colleagues in America. This avant-garde composition is the first promoting New York City to incorporate photo collage. In it, a Douglas DC-6, first used by American Airlines late in 1946, soars over the cityscape and a prominent, golden version of the Statue of Liberty. The exceptional use of white space and collaged photo elements would have been seen as incredibly radical at the time." (New York p. 137). New York p. 136.
  • Condition: A-: reds attenuated

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September 25, 2025 12:00 PM EDT
New York, NY, US

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