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77
EUROPE / U.S. LINES.
30x22 inches.
Condition A-: minor abrasion in image; creases at edges. Paper.
For Beall, who worked for some of the world's most important companies, his goal was to get his clients out of what he called "the vast anonimity." He always strove to achieve this goal with graphics as simple, efficient and readable as possible. For the United States Lines, the message to be transmitted was that they were the fastest. His solution is to use an arrow with the boat in the middle and stripes of color to emphasize this simple idea. The minimal lettering makes the images that much more readily accessible.
Condition A-: minor abrasion in image; creases at edges. Paper.
For Beall, who worked for some of the world's most important companies, his goal was to get his clients out of what he called "the vast anonimity." He always strove to achieve this goal with graphics as simple, efficient and readable as possible. For the United States Lines, the message to be transmitted was that they were the fastest. His solution is to use an arrow with the boat in the middle and stripes of color to emphasize this simple idea. The minimal lettering makes the images that much more readily accessible.
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May 6, 2002 12:00 AM EDT
New York, NY, US
Swann Auction Galleries
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