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GÉZA FARAGÓ (1877-1928). TUNGSRAM. 1913. 40x36 inches, 103x93cm.

GÉZA FARAGÓ (1877-1928) TUNGSRAM. 1913.
40 1/2x36 3/8 inches, 103x93cm.
Condition B+: restoration along vertical and horizontal folds.
Faragó's style reflects elements of French Art Nouveau, as well as the minimal geometrical ornamentation of the Secession. This poster, advertising Tungsram lightbulbs, is a subtle yet triumphant allegory of light over darkness and can be considered his masterpiece. At least one other text variant exists. Farago 24, Plakatkunst p. 68.

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May 3, 2010 1:30 PM EDT
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