98

MORNING JOURNAL. 1895.

Liebler & Maass, New York.
483/4x601/2 inches.

  • Notes: Born England (his father was a Wedgewood, pottery artist), Rhead studied painting in Paris as a boy then went to America as an Art Director for D. Appleton, a New York publisher. In 1891 he returned to Europe, studying in London and Paris. In Paris he visited a show at the Salon des Cent of the works of Eugene Grasset and immediately fell under their spell. He also met the artist himself, and as a result of these two events was inspired to become a poster designer. Back in America he was a prolific designer, completing about 100 posters during the second half of the 1890s. That he was a devotee of Grasset's style was apparent in his work, and although he has often been critically derided for his adherence to his model, Rhead is actually the only artist to attempt to transfer pure French Art Nouveau style to America. Most of his designs were for newspapers, various publishers and periodicals (The Morning Sun, The Century, The Sun, The Journal), but he also designed posters for perfume, soap and cigarettes. DFP I 445, Kiehl 257.
  • Condition: Condition B+: repaired tears and restoration in margins and image; retoration along vertical and horizontal folds.

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December 18, 2003 12:00 AM EST
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