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MORTENSEN, WILLIAM. The Command to Look, A Formula for Picture Success. Illustrated with reproductions of Mortensen's dramatic photographs. 16mo,
MORTENSEN, WILLIAM. The Command to Look, A Formula for Picture Success. Illustrated with reproductions of Mortensen's dramatic photographs. 16mo, spiral bound pictorial wrappers, scuffed and lightly soiled. first edition. San Francisco: Camera Craft Publishing Company, 1937
- Notes: A charming book in which Mortensen outlines his personal formula for making photographs that attract attention. Of particular note is his theory that our immediate response to a good picture is biological in nature and is aroused by fear.
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May 20, 2004 12:00 AM EDT
New York, NY, US
Swann Auction Galleries
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