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POSTER: LUCIAN BERNHARD (1883-1972) SOBTZICK ROKA. 1912. 23x35 inches. Hollerbaum & Schmidt, Berlin.
LUCIAN BERNHARD (1883-1972) SOBTZICK ROKA. 1912.
23 3/4x35 3/4 inches. Hollerbaum & Schmidt, Berlin.
Condition B+: restoration along vertical and horizontal folds; repaired tears in margins and corners.
At first glance this poster appears to be a perfect example of the Sachsplakat (Object Poster) technique. It depicts the product and its packaging in realistic detail against a flat, dark background, and the product name is presented in bold lettering. Yet in his attention to detail, Bernhard has given up some of the power he achieves in other posters through simpler, more stylized depiction of objects with broad outlining. It is a very rare poster, combining objectivity with a realism seldom seen in Bernhard's work. Chocolate p. 120.
23 3/4x35 3/4 inches. Hollerbaum & Schmidt, Berlin.
Condition B+: restoration along vertical and horizontal folds; repaired tears in margins and corners.
At first glance this poster appears to be a perfect example of the Sachsplakat (Object Poster) technique. It depicts the product and its packaging in realistic detail against a flat, dark background, and the product name is presented in bold lettering. Yet in his attention to detail, Bernhard has given up some of the power he achieves in other posters through simpler, more stylized depiction of objects with broad outlining. It is a very rare poster, combining objectivity with a realism seldom seen in Bernhard's work. Chocolate p. 120.
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