11 174
ADVERTISING ART
LOTS 1-20
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ROYAL CROWN COLA.
RC Tastes Best. Acrylic on board. 521x318 mm; 20
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x12
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2
. Image of young woman in
red skirt suit resting on a log, removing her sunglasses and enjoying a Royal Crown Cola
(identifiable by the logo though unlabeled). Unsigned but attributed to Frederick Sands
Brunner. Re-stretched over original stretcher with restoration and overpainting. Circa
1942. Ex-collectionVictor Burns, Art Director for Royal Crown Cola.
[1,000/1,500]
The famous advertising campaign for Royal Crown Cola and Par-T-Pak (produced by Royal
Crown) in the 1940s and ‘50s featured some of the biggest names in Hollywood including
Lucille Ball, Rita Hayworth, Betty Grable, June Haver, Jeanette MacDonald, and Dorothy
Lamour among other starlets. Graphic artists of the day such as Frederick Sands Brunner and
McLelland Barclay designed many of the print ads.This and the following 6 lots of Royal
Crown ads belonged to Victor Burns, the Art Director for the famous beverage company in
Columbus, Georgia who commissioned them.
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ROYAL CROWN COLA.
“Hang ’em with Bonds!” Oil on canvas, with mounted board label onlay. 495x1003 mm;
19
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x39
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2
inches. Unsigned but attributed to Frederick Sands Brunner. Re-stretched over
original stretcher with restoration and overpainting. Circa 1943. Ex-collectionVictor Burns.
[600/900]
A large, oblong banner advertisement with a Christmas /War Bonds theme featuring a cheerful
young woman, suggestive of Donna Reed or Barbara Stanwyck (both Royal Crown celebrity
spokesmodels at that time), hanging ribbon-tied bonds to her Christmas tree.
Additional images for many lots can be found in
the 2372 Online Catalogue at swanngalleries.com
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